Thanks to Game-Changing Science of Neuro-Axiology…
There’s a Much Better Way for Individuals and Teams to Naturally
BE Better and DO Better!
Imagine if you and your client organization could achieve these results (actual case study):




Want to Learn More?
Click Here to schedule a call.
OR, you can have a personalized experience of exactly what makes this science so revolutionary that some of the biggest names in the leadership and organizational development world consider it to be a game-changer.
Just complete and submit the form at right to take our VQ Profile® Assessment that typically takes only 10-12 minutes.
The VQ Profile scientifically measures thinking – not personality – and by taking it, you’ll be able to have a FREE, 1-hour executive coaching session with one of our company executives. We promise you’ll be amazed.
Even if you don’t have time right now, submit the form anyway, and we will send you a link to take the assessment when it’s convenient for you.
To begin, complete and submit the form below. That will take you to the VQ Profile Assessment system. It only takes 10-15 minutes.
Even if you don’t have time right now, submit the form anyway and we will send you a link to take the assessment later.
At the end, use our online appointment system to schedule your coaching session.
Need a bit more info?
The two missing elements in virtually all coaching, training, talent, leadership, and organizational development as been:
- The ability to objectively identify people’s BEST ways of thinking.
- The ability to teach people how to engage those best ways of thinking in real-time, so their less-than-best ways of thinking don’t get in the way of BEing their BEST.
- A proven, scientific framework for understanding how real value, in all its forms, is created and maximized for all stakeholders such that the above results are, well… the results!
That’s what Axiogenics and the science of neuro-axiology make possible that has never before been possible.
It’s not “like” anything you’ve experienced before. And it delivers results like nothing you’ve experienced before.
But the only way to know that for certain is to experience it.
“I took the assessment, got the results, and Peter gave me one of the best coaching sessions I’ve ever had.”
– Dr. David Boje
2025 Lifetime Achievement Awardee,
Int’l Assoc. of Org. Dev & Change (ISODC)
Need a bit more info?
The two missing elements in virtually all coaching, training, and talent development as been:
- The abilty to objectively identify people BEST ways of thinking.
- The ability to teach people how to engage those best ways of thinking in real-time, so their less-than-best ways of thinking don’t get in the way of BEing their BEST.
That’s what Axiogenics and the science of neuro-axiology make possible that has never before been possible.
Our process is a deep dive into the individual — what makes them tick, what gets them ticked off, and how they can “tick better.”
Take yourself. Like most people, you likely already know what you need and want to change in yourself- in how you sometimes act, react, interact, or otherwise get in the way of your own greater success and happiness.
The problem is that the drivers of those tendencies are deeply seated biases, fears, and habits of mind that are extraordinarily difficult to “break” through and keep, and as a result, keep you stuck and stressed, in a state of being that’s “less than” your true potential.
What if you don’t need to “break” those tendencies – after all, some of them have served you well in the past.
What if there’s A Better Way to THINK Better and BE Better than anything the so-called “experts” and “success gurus” have touted?
What if there is A BETTER WAY to inspire, motivate, teach, train, and coach people to be their BEST without “positive thinking,” “fake-it-til-you-make-it”, personality profiling, or any other of the popular mainstream “best practices” that rarely produce significant and lasting results?
What if such A BETTER WAY was faster, more cost-effective, more relevant to today’s world, and produced unprecedented life-long benefits?
Axiogenics is that better way.
It’s not “like” anything you’ve experienced before. And it delivers results like nothing you’ve experienced before.
But the only way to know that for certain is to experience it.
Just click here to scroll back up to the form to get started.
What People Are Saying About Axiogenics…

Debbie JC
By working through the value proposition with clients to clarify their goals and identify the attributes required to achieve the goal, the client’s perspective shifts, resulting in deeper, transformative, life-changing results. It also provides an initiative-taking methodology that Clients can use to prepare themselves for major events and activities, thereby enabling them to engage their best self and derive optimal value for all concerned.
In addition to what Axiogenics enables me to do with m...

By working through the value proposition with clients to clarify their goals and identify the attributes required to achieve the goal, the client’s perspective shifts, resulting in deeper, transformative, life-changing results. It also provides an initiative-taking methodology that Clients can use to prepare themselves for major events and activities, thereby enabling them to engage their best self and derive optimal value for all concerned.
In addition to what Axiogenics enables me to do with my clients, I really appreciate the time and energy invested by Peter, Harvey, and Traci in the continuous development of our neuro-axiological coaching skills and our coaching practice. At the twice-monthly Mastermind meetings, the collective wisdom and connection of members make the conversations wide and deep. I leave every session feeling uplifted and energized.
Debbie JC

Debbie JC
“Having Peter as my trainer, coach, and mentor has helped me to focus more on my wellbeing, appreciate my wisdom, and discern how at this stage of my life I can best serve others and co-create value with them. Peter is incredibly supportive, direct, quick-witted, listens at a deep level, and using his ability to “play” with words he provides further insight and perspective almost instantaneously.”

“Having Peter as my trainer, coach, and mentor has helped me to focus more on my wellbeing, appreciate my wisdom, and discern how at this stage of my life I can best serve others and co-create value with them. Peter is incredibly supportive, direct, quick-witted, listens at a deep level, and using his ability to “play” with words he provides further insight and perspective almost instantaneously.”
Debbie JC
Clara Mattucci
I signed up for the Axiogenics Self-Leadership Development Program with the aim of developing a relationship model for our company. Initially, my perfectionistic and people-pleasing tendencies were getting in my way. However, through diligent work with my coach, Michael Gidlewski, I managed to cultivate an open-minded, self-respecting, and mindful approach to my every day. Through this practice, I became increasingly centered, driven, and composed, experiencing far less stress than before. Best ...
I signed up for the Axiogenics Self-Leadership Development Program with the aim of developing a relationship model for our company. Initially, my perfectionistic and people-pleasing tendencies were getting in my way. However, through diligent work with my coach, Michael Gidlewski, I managed to cultivate an open-minded, self-respecting, and mindful approach to my every day. Through this practice, I became increasingly centered, driven, and composed, experiencing far less stress than before. Best of all, because our entire C-suite went through the program, we began to understand each other’s assets and how we complement each other in various tasks, and practice novel strategies and tactics in unison. It has been a challenging journey, but it has changed my perspective on life and equipped me with invaluable tools. I recommend this program to those who perceive barriers in their progress, who feel underestimated, or who are ready to take their professional growth to the next level.
Clara Mattucci
Carol Gorelick, EDD, MBA
The Axiogenics Self-Leadership Development Program was a deeply transformative and personal experience. The small group of cohort participants created an environment that was both open and supportive, empowering me to be honest and fully engaged in my learning journey. This was a rare opportunity in my professional experience. Going into the program, my goal was to define a non-grading role in the DODC Cohort Program, focusing on performance and impact. I knew I needed to become more direct and ...
The Axiogenics Self-Leadership Development Program was a deeply transformative and personal experience. The small group of cohort participants created an environment that was both open and supportive, empowering me to be honest and fully engaged in my learning journey. This was a rare opportunity in my professional experience. Going into the program, my goal was to define a non-grading role in the DODC Cohort Program, focusing on performance and impact. I knew I needed to become more direct and confident, rather than self-effacing. Working with my coach, Peter Demarest, the program’s Central Question became integral to my practice, helping me avoid unproductive patterns. Embracing my biases and realizing that caring about and empowering others is a powerful strength significantly boosted my confidence and authenticity. Participating in this unique, diverse group led by Peter will be a memorable experience. I highly recommend this program to anyone curious about personal growth and supporting others in their development journey. The tools provided are invaluable, offering just a taste of life’s work that inspires a desire for more. Peter’s rare combination of expertise and humility makes this program exceptional. My aspiration is to further develop my axiology skills and actively contribute to this growing community.
Carol Gorelick, EDD, MBA
Karen Tate
The Axiogenics Self-Leadership Development Program introduced valuable tools that helped me build systems to stay focused, accountable, and organized—key elements for leading with intention and fostering sustainable growth. From the outset, my goals were clear: to create a strong business growth framework, support client success, and cultivate a more fulfilling life for myself and others. Working with my coach, Michael Gidlewski, was an enriching experience. His guidance, paired with the program...
The Axiogenics Self-Leadership Development Program introduced valuable tools that helped me build systems to stay focused, accountable, and organized—key elements for leading with intention and fostering sustainable growth. From the outset, my goals were clear: to create a strong business growth framework, support client success, and cultivate a more fulfilling life for myself and others. Working with my coach, Michael Gidlewski, was an enriching experience. His guidance, paired with the program’s structure, helped me create space for what truly matters. One of the most rewarding aspects was collaborating with Michael—his insights were instrumental in deepening my growth. I highly recommend this program to anyone dedicated to meaningful personal and professional development.
Karen Tate
Kyle Frees
Profound Impact
The Axiogenics Self-Leadership Development Program has been a game-changer for me, and I highly recommend it to anyone juggling numerous responsibilities, especially those in leadership roles. The program has enhanced my ability to maintain perspective and address challenges effectively. It was inspiring to witness a teammate, who once struggled with frustration, find clarity and overcome obstacles through the principles we learned. The Central Question and the concept of staying...
Profound Impact
The Axiogenics Self-Leadership Development Program has been a game-changer for me, and I highly recommend it to anyone juggling numerous responsibilities, especially those in leadership roles. The program has enhanced my ability to maintain perspective and address challenges effectively. It was inspiring to witness a teammate, who once struggled with frustration, find clarity and overcome obstacles through the principles we learned. The Central Question and the concept of staying in my “A-Game” significantly boosted my performance. My initial goal was to prioritize my responsibilities better and become the best version of myself. Through collaboration with my coach, I learned to be less demanding and distracted, and more self-aware, present, and focused. Asking The Central Question consistently helps me concentrate on the task at hand and make informed decisions. One of the highlights of the program was mastering the art of recognizing my triggers, allowing me to maintain my “A game” for the benefit of my company, family, and friends. By committing honestly to this program, I’ve discovered a more efficient way to manage myself, enabling me to present a clear, calm, and focused self to my team. This program truly can have a profound impact on your life.
Kyle Frees
CF
As the founder of a business that is transitioning to the second generation, Debbie’s coaching/training skills helped me to refocus on my objectives. I will certainly recommend Anxiogenics Self-Leadership Training to my executive colleagues and clients.
Chris Cosbitt
The Axiogenics Self-Leadership Development Program is both helpful and intriguing. Before beginning this program, my primary goal was to become more confident and skilled in decision-making. I recognized the need to transition from being reactive, indecisive, and passive to being proactive, decisive, confident, and engaged. Working closely with my coach, Kristin Clark, I developed better awareness of the aspects of myself I wanted to change. The program provided me with effective strategies to a...
The Axiogenics Self-Leadership Development Program is both helpful and intriguing. Before beginning this program, my primary goal was to become more confident and skilled in decision-making. I recognized the need to transition from being reactive, indecisive, and passive to being proactive, decisive, confident, and engaged. Working closely with my coach, Kristin Clark, I developed better awareness of the aspects of myself I wanted to change. The program provided me with effective strategies to approach situations differently, allowing for personal growth and empowerment. One of the highlights for me was the Central Question and Centering Questions, which guided me through challenging scenarios and enabled a deeper understanding of myself. I highly recommend that anyone aiming to improve how they handle stressful situations or who wishes to become a better individual do this program ASAP. This program offers valuable insights and practical tools that foster transformation and self-discovery.
Chris Cosbitt
Briel Speer
My name is Briel Speer, and my journey with the Axiogenics Self-Leadership Development Program has been incredibly impactful. When I initially joined the program, my objective was to improve the work culture at my company. However, I quickly recognized certain personal tendencies of being too accommodating, easily distracted, and excessively risk-averse, which were impediments to my success. Fortunately, my coach, Jordan White, was phenomenally supportive and efficiently helped me develop a more...
My name is Briel Speer, and my journey with the Axiogenics Self-Leadership Development Program has been incredibly impactful. When I initially joined the program, my objective was to improve the work culture at my company. However, I quickly recognized certain personal tendencies of being too accommodating, easily distracted, and excessively risk-averse, which were impediments to my success. Fortunately, my coach, Jordan White, was phenomenally supportive and efficiently helped me develop a more authentic, assertive, and courageous leadership style. The transformation has been vast and it has given me new insights about my thought processes and their influences on both my professional and personal interactions.
Reflecting upon my journey, the standout aspects have been my interactions with Jordan, whose kindness, patience, and partnership were invigorating, and the toolkit provided by the program, which was instrumental in guiding me through the learning curve. My experience can best be summarized as enlightening and deeply introspective, with a powerful emphasis on recognizing and celebrating personal growth.
The Axiogenics Self-Leadership Development Program has been an invaluable asset in not just refining my decision-making and fostering an open-minded approach, but also in re-discovering my value within my professional sphere. I wholeheartedly recommend this program to anyone striving to unlock their potential and elevate their leadership skills.
Briel Speer
Tyler Lumsden
The Axiogenics Self-Leadership Development Program has been truly empowering for me. My initial goal was to learn all aspects of my job without feeling overwhelmed, and this program has enabled me to do just that. I knew I needed to become less stressed, more laid-back, focused, and positive. With the guidance of my fantastic coach, Kristin Clark, I’ve learned to step back and take a moment before reacting to challenging situations. This approach has significantly reduced my stress levels and in...
The Axiogenics Self-Leadership Development Program has been truly empowering for me. My initial goal was to learn all aspects of my job without feeling overwhelmed, and this program has enabled me to do just that. I knew I needed to become less stressed, more laid-back, focused, and positive. With the guidance of my fantastic coach, Kristin Clark, I’ve learned to step back and take a moment before reacting to challenging situations. This approach has significantly reduced my stress levels and increased my effectiveness at work. One of my favorite parts of the program was working with Kristin, who was incredibly understanding and supportive throughout the process. Her insights and encouragement have been invaluable, helping me cultivate a positive mindset and enhancing my self-leadership skills. I highly recommend the Axiogenics Self-Leadership Development Program to anyone struggling in their current role and looking to improve their professional and personal life.
Tyler Lumsden
CJ Rice, PMP
This was a life-changing process. I came to better understand what has kept me from greater successes but, more importantly, it taught me how to apply my own talents and wisdom to get there. I am eternally grateful for this program.
Michael Lindau
You’ll be blown away by what you learn about yourself. It’s amazing how wired you are on how you operate in certain situations. This program turned a spotlight on my programmed tendencies and rewired them to better serve my decisions and actions. The program is challenging but in all the right ways. It’s like a clean install for your brain. I look forward to my continued work with [my coach,] Jordan.
You’ll be blown away by what you learn about yourself. It’s amazing how wired you are on how you operate in certain situations. This program turned a spotlight on my programmed tendencies and rewired them to better serve my decisions and actions. The program is challenging but in all the right ways. It’s like a clean install for your brain. I look forward to my continued work with [my coach,] Jordan.