Whether you identify generationally with Boomer, Gen-X, Gen-Y, Gen-Z, Millennial, or iGen, and no matter your nationality, race, spiritual, ethnic, political, or gender identity or preferences you are invited to become a “citizen” of Gen-V Nation – “A Global Movement to Make Over the World.”

Being a “citizen” of Gen-V Nation is simply about having a commitment to living, loving, and leading “valuegenically.” The compelling need for GenV Nation arises from the science of neuro-axiology (mind-brain science + value science) and the recognition of two foundational principles.

The first principle is that real success in any worthwhile relationship, activity, or endeavor is all about the value one creates, not just the value received. Ultimately the quality of our life is determined by the quality of our thinking, decision, and actions, and the value we create as a result.

To turn this principle into practice, we make a commitment to approach all meaningful decisions, actions, and interactions from the perspective of “The Central Question of Life, Love, and Leadership” –

What choice can I make and action can I take,
in this moment, to create the greatest net value?”

The second principle arising from the science of neuro-axiology is the recognition that only when our decision, actions, and interactions, both individually and collectively, are in full alignment with the scientific Hierarchy of Value or HOV, is net value generation maximized and the purpose and promise of human potential fulfilled.

As a “citizen” of Gen-V Nation, you will have access to an evolving catalog of materials, resources, and events to help you elevate your “valuegenicity” — your ability to generate value — and the quality of your life.

Becoming a “citizen” of Gen-V Nation requires just two things:

     

      1. Subscribing to our periodic Gen-V Newsletter.

      1. Making a personal pledge to adopt the simple practice of conscientiously asking yourself The Central Question as a central theme for your life. No fees. No expectations or obligations other than to do your ever better best to make your world a little bit more valuegenic.